Niêu House được tạo nên từ nỗi nhớ bữa cơm nhà, nơi có niêu cơm nóng, mùi thơm quen thuộc và sự ấm áp không mâm cỗ xa hoa nào có thể thay thế.
Mỗi niêu cơm ở Niêu House là lời gợi nhớ về gia đình, về ký ức, về những điều mộc mạc, không cầu kỳ, là bữa cơm được nấu bằng sự chăm chút và cả tấm lòng.
Niêu House không chỉ phục vụ món ăn. Chúng tôi mang đến cảm giác trở về với hương quê, với bữa cơm sum vầy, với những điều khiến ta thấy mình luôn thuộc về.
Câu chuyện Niêu House
Trần Ca Châu
Nguyễn Phi Vân
Trần Nhật Vũ
Chairman, Go Global Holdings
Chairman, Phuc Tea
Board Member
Board Member
Founder & CEO, Niêu House
Leadership / Executive Team
Niêu House's team comprises professional leaders with extensive experience in the F&B, franchising, and international market development sectors. Each member has directly participated in building, operating, and expanding standardized food service models, possessing proven strategic thinking and execution capabilities. We have a deep understanding of everything from product development and customer experience to chain management, quality control, and operational efficiency optimization.
Lý Tấn Tài
Thuận Nguyễn
Nguyễn Ngọc Phi Yến
Founder & CEO, Three O’clock
Board Member
Meet Our Team
Besides a solid professional foundation, the Niêu House team also possesses experience working with domestic and international partners, understanding legal requirements, cultural norms, and international standards. The combination of long-term vision, operational discipline, and a spirit of innovation has enabled Niêu House to confidently achieve sustainable growth. We are not just building a culinary brand, but also creating a scalable model, ready to accompany our partners on their journey to expand into regional and global markets.
Co-founder & CEO, Phúc Tea
Co-founder & COO, Happi Tea International
Board Member
Board Member
Vision
To become Asia's and the world’s most beloved Vietnamese clay pot rice brand, bringing the authentic flavors of Vietnam’s countryside to international dining tables
Mission
Preserving the flavors of Vietnamese home-cooked rice; spreading the essence of national cuisine to the world through quality, integrity, and an experience deeply rooted in cultural identity.
Core Values
Vietnamese Soul
Preserving national identity through each dish.
Genuine quality
Delicious ingredients – expertly prepared – clean process.
Serving with all my heart.
Treat each customer with the same respect as family members at a family meal.
Spirit of integration
Flexible and creative to suit international cultures and tastes, while still preserving the Vietnamese spirit.
Sustainable development
It's not just about expanding, but also about nurturing the local team, community, and supply chain.
